Fan Arch & INFLCR enter into a new partnership to give the 150,000+ student-athletes using the Teamworks and INFLCR platforms an opportunity to sell personalized gear. Stores are designed to allow Fan Arch athletes to express their creativity as entrepreneurs, role models and professionals.
“At Fan Arch, our mission is to ‘Transcend the Narrative’ and ‘Support the Brand’ through helping athletes capitalize off of their name, image and likeness. Taking an individualized approach to personal branding, we allow our talent to express themselves professionally through fan stores, media, and much more.” – Fan Arch Executive Team
Fan Arch’s platform is already home to several professional athletes, including the Ravens Trace McSorley, UFC Fighter Giga Chikadze and the Grizzlies Desmond Bane.
Oregon athletics is a hot-spot for athletic talent, and athletes who are looking to capitalize on their name, image and likeness. Two INFLCR student-athletes already taking advantage of Fan Arch’s platform are Oregon basketball’s Kylee Watson and Eric Williams Jr.
Kylee announced her Fan Arch partnership in July 2021 to her 17.6k followers across Instagram and Twitter with a direct link to her store.
Like Kylee, RJ Stern, Former Last Chance U superstar, recently launched his own personal merchandise store with Fan Arch, and he couldn’t be more excited about the opportunity that Fan Arch is giving college athletes!
“Fan Arch gives athletes like you and I the chance to profit off of our brands through our personal fan stores, media and much more. So get ready because this is going to change the game.” – RJ Stern (Last Chance U Star)
On INFLCR, other student-athletes like RJ and Kylee can access Fan Arch’s platform straight through the Verified Compliance Exchange on INFLCR. Fan Arch will handle onboarding the athlete, collaborating on design mockups for their store, and providing promotional materials for when the store is live.
To increase their merch’s awareness and sales, both RJ and Kylee promoted their stores through social media posts and links in their respective bios. Onboarding steps and best practices like these promotional tactics will be provided by Fan Arch on INFLCR’s Storyteller Playbook.
All earnings will be reported on INFLCR, so student-athletes can have peace of mind when using Fan Arch to sell gear.
“At INFLCR we’re seeing gear-sales as a primary method for student-athletes seeking to personalize their storytelling and capitalize on their name, image and likeness,” said INFLCR Founder & CEO Jim Cavale. “Our partnership with Fan Arch is exciting because their focus is to enhance an athlete’s storytelling through creative expression and entrepreneurship, now with the perks of transaction reports sent directly to a student-athlete’s INFLCR app.”
As student-athlete merchandise sales continue to rise in the NIL era, Fan Arch’s platform will provide a revolutionized way for athletes to engage, create, and connect with their fans.