May 17, 2021

Navigate Now Powering INFLCR Athlete Fair Market Valuations

Navigate is the newest addition to INFLCR’s Compliance Exchange. As a trusted advisor to leading brands and organizations in sports and entertainment, Navigate will provide INFLCR Plus athletes with estimated fair market values (FMV) and education to guide them through every facet of their NIL rights. Over the last 15 years, Navigate has provided valuation services across professional and collegiate athletics for over $4B in transactions.

“We are advocates for fair monetization in the collegiate space and plan to package our takeaways from years of experience in professional sports to offer scalable education and FMV services,” said Navigate Founder, AJ Maestas. “Partnering with and leveraging INFLCR’s data will provide us the perfect foundation.”

In-App Valuations

INFLCR Plus athletes will now have an estimated FMV, powered by Navigate in the “My Metrics” section of their INFLCR app. Navigate will provide an independent fair market valuation algorithm, allowing athletes to be more confident when agreeing to NIL deals per category. This custom algorithm will utilize the extensive social media activity tracked within INFLCR.

Jim Cavale, INFLCR Founder & CEO, said the Navigate FMV data “gives INFLCR athletes a leg up when it comes to maximizing their NIL potential. Navigate is the best when it comes to valuations in the sports industry, so our athlete’s can be confident in the data they’re seeing within the INFLCR app.”

In-App Education

An FMV data point will only get our athletes so far. Athlete education on the definition of FMV, how to elevate the value, branding strategies, and more will be provided by the data and analytics experts at Navigate. Education will live in INFLCR’s “Storyteller Playbook” to enable Plus athletes with a one stop shop to maximize and evaluate their NIL potential.

NIL Data & Analytics

In addition to in-app integrations, Navigate will advise INFLCR on market research and provide consulting and compliance analysis for client administrators and others.

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