May 18, 2021

Fairfield Athletics Launches Department-Wide Partnership Powered By INFLCR Verified

INFLCR is excited to announce a five year, department-wide partnership with Fairfield University! Fairfield Athletics will leverage INFLCR’s content delivery platform and mobile app, along with the INFLCR Verified suite of compliance products, to help grow Stags student-athletes’ brands and prepare them for the NIL era.

“Our focus at Fairfield University is to create a best-in-class student-athlete development model, and partnering with INFLCR is one of many steps we are taking to turn that vision into a reality,” said Fairfield Deputy Athletics Director Zach Dayton.

“Personal branding is a primary component of the ongoing name, image and likeness (NIL) conversation within intercollegiate athletics. It is imperative for our Stags student-athletes to establish a strong personal brand as they engage in a wide range of careers and magnify those opportunities once they receive their Fairfield degree. The tools that INFLCR provides will also assist in the collective build of the Fairfield Stags brand as our student-athletes succeed in competition and represent our university on the national stage.”

Our team could not be more excited about the partnership between INFLCR and Fairfield Athletics. Fairfield’s dedication to creating first-class content and using INFLCR to deliver it to their student-athletes so that they can build potent brands throughout the NIL era is a perfect fit for our mission to serve storytellers at INFLCR,” said INFLCR CEO Jim Cavale.

“Couple that with the opportunity to use INFLCR Verified to help their student athletes learn about all the opportunities to monetize their NIL, and do it in a compliant and safe manner, and this partnership is one that I believe will be a blueprint for colleges throughout the country to follow in the NIL era.”

How It Works

INFLCR provides college athletic departments with the content delivery and compliance platform to assist NCAA athletics programs in the management and monitoring of student-athlete Name, Image, and Likeness activities. INFLCR’s Verified suite of products ensures student-athletes are provided the tools, content, education, and more to participate in upcoming opportunities from NIL legislation.

Powered by flagship new products like the Compliance Exchange administrator dashboard and Storyteller Playbook video library, INFLCR Verified enhances the student-athlete experience by offering a comprehensive solution for responsible brand-building on social media, as well as a fully compliant path to external commercial activity from NIL.

Fairfield Athletics is adopting this approach to educate and prepare staff and student-athletes for new opportunities and complexities from upcoming NIL legislation, aiming to ultimately provide best-case scenarios for student-athletes who will soon look to participate in monetization activities from their NIL.

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